Guide for brands

Pay creators on X only for the views they earn.

Paying per view means you set a price for every 1,000 verified views. A post under 1,000 verified views earns nothing. This guide walks through each setting on PaidHype, from the rate to the disclosure tag.

$1 / 1k views
The default rate. You set it on each bounty.
15% on top
PaidHype's fee, so $1.15 per 1,000 views all in.
1,000
Verified views a post needs before it earns.
14 days
How long each post is measured before it pays out.

Step 1. Set the rate you pay for every 1,000 verified views.

Your rate is the price of 1,000 verified views. The default is $1 per 1,000 views. You set your own on each bounty, and a higher rate attracts bigger creators.

PaidHype adds 15% on top of what creators earn. At the default rate that is $1.15 for every 1,000 views, all in. A post with 20,000 verified views is worth $20, and your bill for it is $23.

Creators see the rate before they claim. It is locked onto each claim when the creator claims, so a later change reaches the next creator and never a post that is already up.

Step 2. Cap what one post can earn.

The cap is the most one post can earn. Views past the cap earn nothing more, so one lucky post cannot use the whole budget.

You can also choose no cap. Then you name a total budget on the payment step, and claims stop once the posts already up could use all of it.

What one post earns as its verified views growWhat the post earns1,000-view floorcap reachedVerified viewsyour cap
Under the floor: a post with fewer than 1,000 verified views earns $0.Above it: earnings climb with every 1,000 views at your rate.At the cap: earnings stop rising, however far the post travels.

Step 3. Choose how many posts you will pay for.

Slots are the number of paid posts a bounty accepts. A post takes a slot when the creator submits it, first come, first served. Claiming a bounty alone reserves nothing.

Each creator can fill one slot by default, and you can raise that on the bounty. You can also set a date to stop taking claims, or leave the bounty open until you pause or close it.

A post that fails the brief check returns its slot, and the creator can post a new one.

Step 4. Write the brief and the rules every post is checked against.

The brief is a title and a few lines: what your product does, who it is for and the angle you want. It is a guide, not a script. Each creator writes the post in their own words.

Add approved claims, which are the statements creators may make about your product. Add hard rules, which are the lines a post must never cross. An AI check reads every submitted post against your brief, claims and hard rules before it counts. A creator's first paid post also gets a human review.

Set who may claim: a follower floor, a minimum account age, or verified (Premium) accounts only. Then approve creators by an AI score at a threshold you choose, or approve each one yourself.

Step 5. Check the most the bounty can cost, then fund it.

Before you publish, the form shows the most a bounty can cost you: posts times cap, plus PaidHype's 15%. Try your own numbers below.

bounty.calculatortry your numbers

What you pay creators.

Views past the cap earn nothing more.

One slot per submitted post.

Try 500 and 90,000 too.

The most this bounty can cost you

$575

10 posts ร— $50 = $500 to creators, plus PaidHype's 15% ($75).

One post with 20,000 verified views

Earns $20. Your bill for it is $23 with the 15% fee.

You fund that budget when you publish, and the bounty goes on the board when the payment clears. Creators are paid only for verified views, and the budget is the most the bounty can spend.

When you close a bounty, the budget creators can no longer earn moves to your workspace credit. Your next bounty uses that credit first.

Step 6. Know what counts as a verified view.

A verified view is a view PaidHype reads from the post's own public ๐• numbers. Screenshots and self-reported analytics never count. A post is in the count only when it passes these checks:

  • The creator signed in through ๐•, and the post came from that exact account.
  • The post was published after the claim and submitted within 60 minutes of posting.
  • The tweet backs one claim on the whole platform, once, forever.
  • The post passed the check against your brief, approved claims and hard rules.
  • The post reached the view floor, which is 1,000 verified views by default.

A fraud screen also watches each post's view curve. Views that jump without matching engagement freeze the claim for a person to review instead of paying it.

Step 7. Wait out the 14-day measurement window.

PaidHype reads each post's public numbers every hour for the first 48 hours, then once a day until day 14. The payout uses the highest verified reading in that window.

Day 0: the creator submitsDay 14: payout releases
  • Hourly readings for the first 48 hours.
  • Daily readings until day 14.
  • The payout uses the highest verified reading in the window.

The post has to stay up and unedited for the whole window. Deleting or editing it forfeits the payout. The payout releases 14 days after the creator submits the post.

Your dashboard shows spend against views, clicks and sales while it runs.

Step 8. Keep the #PaidHype tag on every post.

The #PaidHype tag tells readers a post is part of a paid campaign. It is on by default for every new workspace. While it is on, no bounty can opt out, and a post without the tag fails the check automatically.

Creators can run a free draft check before they post, and it flags a missing tag.

Questions brands ask before they pay per view.

What is a verified view?
A view PaidHype reads from the post's own public ๐• numbers. It counts only on a post that passed every check: the right account, a fresh post, one claim for the tweet, and the brief check. Screenshots and self-reported analytics never count.
How many views does a post need before it earns anything?
1,000 verified views by default. A post under that earns $0. You can change the floor on each bounty.
When are creators paid?
A payout releases 14 days after the creator submits the post. The payout uses the highest verified reading the post reaches inside that window.
What does PaidHype charge a brand?
15% on top of what creators earn. At the default rate of $1 per 1,000 views, that is $1.15 per 1,000 verified views, all in.
Does every post carry a disclosure?
Yes by default. The #PaidHype tag is on for every new workspace, and a post without it fails the check automatically.

Keep reading

Put a bounty on your brand

Set your rate, publish a bounty, and watch real creators post. Verified views are the only thing you ever pay for.