Crypto projects can pay creators on in labeled posts, except in the UK, the EU and Australia.

𝕏 counts a post as a paid partnership when a brand gives the creator something for it. It lists four cases: the product is gifted, the creator is paid in money or in kind, the post earns a commission through affiliate links or discount codes, or there is a commercial agreement such as a brand ambassador role.^[1] A PaidHype bounty is the second case.

𝕏 says a post that is part of a paid partnership must have the ‘Paid Partnership’ disclosure on. The creator switches it on in the Content Disclosure settings while writing the post, and 𝕏 then labels the post automatically.^[1]

The creator carries the legal duty. 𝕏 says each creator must make sure a partnership “complies with all applicable laws and regulations including all advertising laws and, where applicable, FTC regulations”.^[1] The FTC adds that a disclosure should be placed so it is “hard to miss” and should not be mixed “into a group of hashtags or links”.^[5]

PaidHype adds its own tag. The #PaidHype tag is on by default for every new workspace, and a post without it fails the check automatically. It sits beside 𝕏's label and never replaces it, so a brief asks for both.

A post that breaks the policy can be removed, its creator can be put in read-only mode, and 𝕏 can also take “action against the official brand or sponsor for repeated violations”.^[1]

In each of those three regions 𝕏 lists “Financial products, services, or opportunities (including loans, investment services, crypto, buy now pay later services and other financial-related content)” as not eligible for paid partnership promotion.^[1]

Everywhere else crypto is not on 𝕏's list of barred categories. That global list names adult products, alcohol, contraceptives, dating services, drugs, supplements, medicines, tobacco, weapons, weight loss, and political or social-issue content made for commercial purposes.^[1]

𝕏's page does not say whether a region means where the creator lives or where the post is seen. A brief should therefore ask for creators who live outside the three regions and say so in plain words. On PaidHype, who may claim is set by followers, account age and Premium, so the brief is where the regions go.

These limits are for creators' labeled posts. 𝕏 says “Content prohibited under paid partnerships may be permissible in X Ads.”^[1] Its ad rules for crypto are a separate route, open only “once the advertiser meets country-specific licensing requirements”.^[2]

The paid partnership page bars the same three regions and Brazil from “Gambling products and services (including lotteries, social casinos, sports betting and other gambling related content)”.^[1] It never uses the words prediction game or prediction market.

𝕏's ad rules show how it reads the word elsewhere. They list “Games or apps played for money” and “Sites or services providing tips, odds, handicapping, sports picks, forecasts, or poker odds calculators” as gambling content.^[3] A game where players put money in or win money out sits closer to that list than a free one does.

𝕏's paid partnership page does not list profit claims. Its ad rules do: ads may not promote “financial scams such as: ‘get rich quick’, multi-level marketing, pyramid, loan modification, penny stocks, NFTs, Altcoins, or binary option schemes”, or content that “promises or suggests unjustified opportunities or results”.^[4] Those are ad rules, so a bounty needs its own line, and the brief is where it goes.

Write the “Leave this out” list as hard rules in the bounty. PaidHype reads every post against them, and when a hard rule is about financial advice it also fails posts that say “guaranteed profit” or “easy money” automatically.

A brief is a title and a few lines. It is a guide, not a script, and each creator writes the post in their own words.

Put the same lines in the bounty's approved claims and hard rules so the check enforces them. An AI check reads every submitted post against the brief, the claims and the hard rules before it counts, and a creator's first paid post also gets a human review.

To start with creators who have a track record, raise the follower floor or ask for Premium accounts only. The pay-per-view guide covers every setting.

The budget is charged by card through Stripe when you publish the bounty. Creators are paid in US dollars to their bank account, with no tokens or points.

You set a rate for every 1,000 verified views, and PaidHype adds 15% on top. The platform default is $1 / 1k views, a post under 1,000 verified views earns nothing, and each post is capped at $50 by default. The rate and the fee are printed on the brands page, and a new bounty starts with that cap and floor.

Publishing the bounty funds the most it can cost, which is $230 for this test. Whatever creators do not earn stays in your workspace as credit for the next bounty. Each post is measured for 14 days before it pays.