Comparison for brands
Set your own rate per view on PaidHype, or run your creators from a SideShift plan.
SideShiftBoth help brands pay creators for the content they make. They work differently. This page sets them side by side on price, who finds the creators, the platforms, how a view is counted and how work is approved. Every SideShift fact comes from SideShift's own pages, linked at the foot of the page.
The two differ most in how you pay and where the posts go.
| Point of comparison | PaidHype | SideShift |
|---|---|---|
| How you start | PaidHypeYou open a workspace yourself, write a brief, set your terms and publish. No sales call. | SideShiftYou start from a plan: a 14-day free trial on the monthly Starter and Growth plans, and a demo for Scale. You paste in your website and it drafts the campaign goals and pay structure, then you post the campaign and review creator applications.[1][2] |
| How you pay | PaidHypeYou set a rate per 1,000 verified views. The default is $1. PaidHype adds 15%, so $1.15 per 1,000 all in. | SideShiftYou pay for the software with a plan, and creator pay is a separate budget. You agree the terms before work starts, and its payments page lists a retainer, payment per post, payment per view or a combination. Creator funds stay in your wallet until you approve the work.[2][3] |
| Fee and minimum spend | PaidHypeOne fee: 15% on top of what creators earn. Creators are paid the bounty's rate less 15%. No subscription and no agency fee. No minimum spend. You set the budget on each bounty. | SideShiftPlans are $299, $499 and $999 a month for Starter, Growth and Scale, or $210, $349 and $699 a month billed yearly. It lists a recommended creator budget for each plan, $2,000 to $5,000 a month on Starter, and does not call it a minimum. Its terms also mention deposit and payment-processing fees, and the pages read here print no rate for them.[1][2][5] |
| What creators post | PaidHypeCreators write original posts on ๐ from their own accounts, to your brief. PaidHype is built for ๐. | SideShiftCreators make short video content to your brief. Its tracking covers TikTok, Instagram, YouTube and Facebook, and the pages read here do not name ๐.[1] |
| Who picks the creators | PaidHypeCreators claim your bounty. You set the audience floor, then approve by AI score or one by one. | SideShiftYou do. You post a campaign and review the applications, browse its creator marketplace, or invite creators, then shortlist and hire. Starter allows 15 creators live at once, Growth 50, and Scale has no limit.[1][2] |
| Who controls the content | PaidHypeYou do. You write the brief, the approved claims and the hard rules, and creators write their own posts inside them. | SideShiftYou set the goal and key facts, and creators get room to make the content their own. A creator agreement records the scope and deliverables, pay and approval terms, and usage rights and their duration, including use in paid ads.[1][2][3] |
| What counts as a view | PaidHypeA view read from the post's public ๐ numbers, hourly for 48 hours and then daily to day 14. The highest verified reading is paid. Under 1,000 verified views earns nothing. | SideShiftIts plans track views, engagement and CPM for each creator and post, and list checked views, with no fake counts, on every plan. Tracked videos are capped each month: 600 on Starter, 2,000 on Growth and no cap on Scale. The dashboard refreshes every 8 hours. The pages read here do not say how a view is checked.[1][2][4] |
| How posts are checked | PaidHypeAn AI check reads every post against your brief, claims and hard rules. A creator's first post also gets human review. The #PaidHype tag is on by default, and a post without it fails the check. | SideShiftYou review the work against the campaign terms and approve it before any payment moves. Its plans list identity checks before payouts, and its contracts record the approval terms.[1][2][3] |
PaidHype starts in your workspace. SideShift starts with a plan.
PaidHype
01
Write your brief
Brief, approved claims and hard rules, in your words.
02
Set rate, cap and slots
$1 per 1,000 views is the default rate.
03
Fund and publish
The bounty goes on the board when the payment clears.
04
Creators claim and post
From their own ๐ accounts, inside your rules.
05
Pay for verified views
Measured for 14 days, then released.
SideShift
01
Pick a plan
A 14-day free trial on the monthly plans.[2]
02
Post your brief
It drafts goals and pay structure from your site.[1]
03
Hire creators
Review applications, browse profiles or invite.[1]
04
Approve the work
Contracts and usage rights are built in. Nobody is paid until you approve.[1]
05
Track and pay
Views and CPM for each creator, then one-click payouts.[1][4]
PaidHype prints the price per 1,000 views. SideShift prints the price of the plan.
PaidHype, 1,000,000 verified views
$1,150
all in at $1 per 1,000 views
- To creators$1,000
- PaidHype 15%$150
You set the rate on each bounty. Creators see it before they claim, so the price is known before a single post goes up.
SideShift, as it describes itself
SideShift sells a software plan, and creator pay is a separate budget.[2]
Its plans page says the subscription covers the software and the money you agree to pay creators is a separate campaign budget. Creator funds stay in your wallet until you approve the work.[2]
In its own words[2]
- Starter, $299 a month
- Growth, $499 a month
- Scale, $999 a month
- Creator payments are separate
Those are the month-to-month prices. Billed yearly, the same page shows $210, $349 and $699 a month. How each creator is paid is agreed in the campaign: a retainer, payment per post, payment per view or a combination.[2][3]
Choose the one that matches how you want to buy.
PaidHype fits when
- You want original posts in a creator's own voice on ๐, written to your brief.
- You want to start on your own, with no minimum spend and no call.
- You want the price printed per 1,000 views before anyone claims.
- You want every post checked against your claims and hard rules before it counts, with the #PaidHype tag on by default.
SideShift fits when
- You want a marketplace to source from: post a campaign, collect applications and browse creator profiles and past work.[1]
- You want contracts, usage rights and tax paperwork handled, with identity checks before payouts.[2]
- You want creators on TikTok, Instagram, YouTube and Facebook, with views, engagement and CPM for each creator in one dashboard.[1][4]
- You want to run winning posts as paid ads, with usage rights for ads and return on ad spend for each creator.[2]
- You want to agree a retainer, a fee per post, a rate per view or a mix with each creator, and run a larger program with team seats and API access.[2][3]
Questions brands ask when they compare the two.
Is SideShift pay per view like PaidHype?
How does PaidHype pricing compare with SideShift?
Which platforms can creators post on?
How does PaidHype count a view compared with SideShift?
Can I control what gets posted on each?
Keep reading
How to pay creators per view
Each setting on a bounty, step by step.
The rules that protect your budget
Six checks run on every post, whether or not anyone is watching.
Everything a bounty controls
Every setting a bounty has, on one page.
Sources, read 20 Oct 2026. SideShift figures and wording come from these SideShift pages.
Put a bounty on your brand
Set your rate, publish a bounty, and watch real creators post. Verified views are the only thing you ever pay for.